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Jessica - Age category: 12 to 13 year olds
It's a quiet day on a peaceful street and a teenager walks up to a road and is about to step out to cross it when out of nowhere a herd of stampeding wild buffalo/wilderbeasts rush by on the road kicking up dust.
The teenager looks bewildered but tries to again step out onto the road when they are gone but suddenly a raging river rushes down the road past the teenager.
The teenager again looks bewildered but when the water has rushed by the teenager again steps out onto the road. This time there is no noise except for the chirping birds and no sign of danger.
The teenager strolls into the middle of the road without looking and is hit by a car/bike/van and knocked down.
A voiceover on the avert begins to talk about danger not always being obvious and how cars are moving tonnes of metal and just because they are something you see every day it doesn't mean that they shouldn't be respected as much as obvious dangers or less common dangers.
It's a quiet day on a peaceful street and a teenager walks up to a road and is about to step out to cross it when out of nowhere a herd of stampeding wild buffalo/wilderbeasts rush by on the road kicking up dust.
The teenager looks bewildered but tries to again step out onto the road when they are gone but suddenly a raging river rushes down the road past the teenager.
The teenager again looks bewildered but when the water has rushed by the teenager again steps out onto the road. This time there is no noise except for the chirping birds and no sign of danger.
The teenager strolls into the middle of the road without looking and is hit by a car/bike/van and knocked down.
A voiceover on the avert begins to talk about danger not always being obvious and how cars are moving tonnes of metal and just because they are something you see every day it doesn't mean that they shouldn't be respected as much as obvious dangers or less common dangers.